"We need a PR site," I said, "you know, some place where people can see what we're doing. When someone asks, 'What are you doing?' we just point them in that direction instead of having to tell 'em." The need arose earlier this year when contacts were made from the NECC 2008 organizers; they wanted some place to go see what SAISD was doing. What better way to accomplish that than to have SAISD educators share what they're doing in video?

At least, that was the idea. Not having any Public Relations (PR) experience--unless you count reading The ClueTrain Manifesto, which I'm not sure counts--I decided that it would be great to just put up video interviews with teachers and have them share what they are doing. Thanks to the excellent work of SAISD educators who had stories to tell, as well as to the Instructional Technology team--Larry Stegall doing great work in video processing and Tonya Mills on web site design--we now have a web site to point folks that highlights our best.

View the videos online at http://itls.saisd.net/lead

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